Invincible Studios is Christopher Higginson
Designer, Writer, Strategist, and Illustrator

Case Studies

// Art Direction and Design for DIRECTV

DIRECTV - Digital, Print, Social, Motion, Video, UI

Working with the in-house Creative Services team, I serve as a one-stop shop for all design needs. Ranging from print collateral, web banners, site content, video editing, motion graphics, logos, copy, and UI.

In an effort to curb reliance on outside creative agencies, I helped establish an internal resource to support the brand's acquisition, current customer, and marketing objectives. Leveraging a variety of skillsets to be the go-to person for any and all design requests with an emphasis on quick turnaround, direct communication, and flexibility, I provide the capabilities of an agency without the need to outsource.

In the end, we were able to streamline design production and output, lower the budget, and increase profitability.

// Design for Creature Commandos / Agency: Unfold / Client: DC

Creature Commandos - Character Cards

To promote the premiere of the Creature Commandos TV series, DC Comics wanted character cards that evoked the style of propaganda posters. Taking a cue from WWII posters, each piece was tailored to fit the theme, while also showcasing the unique personalities of each character.

DC Studios CEO James Gunn was so overjoyed with the results, he shared them on his personal social account, as did the voice cast, including Viola Davis, David Harbour, Sean Gunn, and Indira Varma.

Note: While I also illustrate, the artwork was done by DC Comics artists, which I used as assets in the designs.

// Art Direction and Design for Staples Center

Staples Center - Wall Wraps

In 2015, when tasked to design wall wraps to be placed around the Staples Center concourse and backstage tunnels, my goal was to not only celebrate the history of the arena but to create organic photo ops for fans, athletes, and performers. The idea was a success as athletes, performers, and staff enjoyed posing in front of the designs, keeping the arena front and center in the press and on social.

The red dividers between images were inspired by the shape of searchlights, criss-crossing as they shine up into the night sky. Keeping in theme with the brand logo, the entire concourse, backstage, and loading areas created a cohesive brand identity throughout the arena that was showcased during every photo taken by the media.

Social Media Content

// Design for DC Comics' Creature Commandos. / Agency: Unfold
// Design and storyboards for "JoJo Rabbit" motion piece.
// Design and Art Direction for "Hustlers" social, banner, and FYC campaigns.

 

// Design and Art Direction for "The Shining" 4K Ultra HD release.
// Design for "Isle of Dogs" social campaign.
// Design for "Godzilla: King of the Monsters" IG story poll.

 

// Design for "The Shape of Water" social, and FYC campaigns.
// Social graphics for Staples Center (Crypto.com Arena)
// Christopher Robin, downloadable activity pages.

 

Plane breakers/Breakout posts

// "Fantasy Island" Instagram Story breakout concept, storyboard, design and art direction.
// "Mayans" Instagram Story breakout concept and design.
// Plane breaker design and storyboard for "Black Panther" social campaign.

 

// Plane breaker design and storyboard for "Captain Underpants" social campaign.
// Plane breaker design and storyboard for "The Shape of Water" social campaign.
// Design, Storyboard and Concept for Facebook disruptive "breakout" post for "Cars 3".

 

Web Banners and Skins

// "Angry Birds 2" web skin for Sony Pictures.
// "Men In Black: International" web skin for Sony Pictures.
// Twitch site skin for Ubisoft's "The Division 2".

 

// YouTube channel skin for Ubisoft's Ghost Recon Wildlands.
// YouTube channel skin for Mario x Rabbids.
// YouTube channel skin for Ubisoft's Watchdogs 2.

 

Key Art

// "An Oral History of The Office" Spotify Podcast cover art
// Spotify Podcast Key Art
// Key Art and Site Content for Netflix

 

Banners (Taylor Swift)

// The President and Vice-President of STAPLES Center presenting Taylor Swift with a mini framed version of her "Championship" banner.
// Kobe Bryant presenting Taylor Swift with the "championship" banner I designed. The goal was make it "sporty" enough to compliment the team banners, while representing Taylor's youthful style.
// Taylor Swift's Instagram post about the banner after the concert.

 

Print Design

// Design for an LA Live ad for trade magazines.
// Design for Taylor Swift "Thank You" ad for trade magazines.
// Full page LA Times ad commemorating the LA King's Stanley Cup win.

 

// Program book layout for Carpenter Community Charter.
// Event poster for Carpenter Community Charter.
// Planned community brochure design.

 

Writing/Strategy  |  Design  |  Motion/Video  |  Illustration  |  Comics  |  About Me  |  Contact

instagram threads tiktok twitch linkedin email

>>>>>>